Building Trust, Building Health: Why Choose Innova Primary Care?

When it comes to your health, choosing the right primary care provider is one of the most important decisions you’ll make. It’s not just about having someone to call when you’re feeling under the weather; it’s about building a relationship rooted in trust, empathy, and expertise. At Innova Primary Care, we understand this deeply. We are committed to changing healthcare from the inside out with our patient-centered approach to healthcare. Here’s why we’ve earned the trust of our patients and how we can help you take charge of your health.

A Philosophy Rooted in Care and Compassion

At Innova Primary Care, our mission goes beyond treating symptoms—we care for the whole person. This means taking the time to listen to your concerns, understanding your unique health needs, and crafting personalized care plans that suit your lifestyle and goals. Patients trust us because we put people first, treating everyone who walks through our doors with kindness and respect.

Trusted Providers, Exceptional Expertise

Our team of experienced healthcare professionals is at the heart of Innova Primary Care. Each member of our team brings a wealth of knowledge and a passion for patient-centered care. We stay up-to-date with the latest medical advancements, so you can feel confident that you’re receiving care rooted in science and best practices.

Our providers don’t just focus on treating illnesses; they prioritize preventive care, helping you avoid potential health issues before they arise. This proactive approach sets us apart and helps build a foundation of trust with our patients.

Why Patients Trust Innova Primary Care

Transparency in Care
At Innova Primary Care, we believe that informed patients make better health decisions. That’s why we emphasize open communication. Whether it’s explaining your treatment options, discussing lab results, or answering your questions, we ensure that you’re always in the loop. We aim to be your partner in health, not just your provider.
A Commitment to Accessibility
Healthcare should never feel out of reach. At Innova, we’ve streamlined our appointment scheduling system to make it easy to get the care you need, when you need it. With options for same-day appointments, telemedicine, and extended office hours, we’re here to meet your busy schedule.
A Proven Track Record of Patient Satisfaction
Our patients consistently express gratitude for the quality of care they receive. Many highlight how they feel seen, heard, and valued during their visits. Trust is built on experiences, and we’re proud to have cultivated relationships that keep our patients coming back.

Innovating Healthcare for Modern Needs

Innova Primary Care isn’t just about tradition; we embrace innovation to provide a seamless healthcare experience. Our integrated care model combines advanced technology with a patient-focused approach. Here’s how:

Electronic Health Records (EHRs): With EHRs, your health information is securely stored and easily accessible, ensuring your care team has all the details they need at their fingertips.
Telemedicine Options: Need a checkup but can’t make it to the office? Our virtual visits allow you to connect with your provider from the comfort of your home.
Patient Portal: With our user-friendly portal, you can manage appointments, view test results, and communicate with your care team—all in one place.

These tools don’t just make healthcare convenient; they enhance communication and trust between you and your provider.

Offerings at Innova Primary Care

We provide a wide range of services here at Innova Primary Care, some you may not even be aware of. And with 2 locations to serve Huntsville and Madison, we are prepared to assist you every step of the way.

New patient visits – New patients visits differ from wellness exams in that we use these appointments to establish new care and make any changes to your medical history. We meet with you and get a scope of your needs in order to determine how to best serve you.
Acute care – More often not sickness can blossom out of seemingly nowhere. When you wake up feeling achy and need help right away, Innova is here to assist you with same day appointments in office or via telehealth. Additionally, if you are injured and do not need emergency medical care, you can always schedule a same day appointment with us in order to be seen immediately and efficiently. You don’t have to spend hours waiting at an urgent care facility when you can be seen by your primary care physician here at Innova.
Continuing care – For those with chronic conditions such as diabetes or high blood pressure, we offer a continuity of care to help monitor your conditions. We meet with you every 3 to 6 months to keep tabs on your health and can help you with ongoing treatment and lifestyle adjustment to keep you feeling your best.
Lab services – Having to go to an outside lab for bloodwork can be arduous but we now offer in house lab testing at our Madison clinic. This means that you don’t have to schedule somewhere else to get your bloodwork done. We handle the hassle for you!

Prioritizing Preventive Care

One of the cornerstones of Innova Primary Care’s philosophy is our dedication to preventive care. Regular screenings, wellness checkups, and lifestyle guidance are essential to maintaining good health. By focusing on prevention, we help patients avoid chronic conditions, detect potential health problems early, and lead healthier lives.

For example, our team offers personalized counseling on nutrition, exercise, and stress management. These small changes can make a big difference, and patients trust us to guide them toward sustainable health improvements.

Coordinated Care for Complex Needs

Managing multiple health conditions can be overwhelming, but you don’t have to do it alone. At Innova Primary Care, we specialize in coordinated care, working closely with specialists, therapists, and other healthcare providers to ensure you get comprehensive treatment.This integrated approach helps eliminate gaps in care and ensures every aspect of your health is addressed.

A Patient-Centered Environment

From the moment you step into our office, you’ll notice the difference. We’ve created a welcoming, comfortable environment where patients feel at ease. Our friendly staff members are here to assist you every step of the way, from check-in to follow-up care.

We also value your time. That’s why we work diligently to minimize wait times and maximize the efficiency of your visits. We respect your schedule while ensuring you receive the attention and care you deserve.

A Partner in Your Health Journey

Health is a lifelong journey, and Innova Primary Care is here for every step of the way. Whether you’re managing a chronic condition, navigating a new diagnosis, or simply looking to stay proactive about your health, we’re here to support you.

We celebrate your victories, big and small, and work with you to overcome any obstacles. Our goal is to empower you with the knowledge and resources you need to live your healthiest life.

Community Commitment

At Innova Primary Care, we believe that healthcare extends beyond the walls of our clinic. That’s why we’re proud to be active members of the communities we serve. Through outreach programs, health education events, and partnerships with local organizations, we aim to make a positive impact on public health.

Patients trust us not just for what we do in the office but for how we show up for the community.

Choosing Innova Primary Care: A Decision You Can Feel Good About

Trust is the foundation of every strong relationship, and at Innova Primary Care, we’re committed to earning and keeping yours. From our compassionate providers to our cutting-edge services, everything we do is designed with your health and well-being in mind.

When you choose Innova, you’re choosing a partner who will walk with you every step of the way, helping you build a healthier, happier future. Ready to experience the Innova difference? Schedule your appointment today and discover why so many patients have placed their trust in us.

Because at Innova Primary Care, it’s not just about healthcare—it’s about building trust, building health, and building a better you.

Non-Covered Services (08/07/2023)	Innova Fee
Each page of medical paperwork, letters or forms for completion within 5 business days.	$10.00
Expedited processing for medical paperwork, letters or forms for completion within 2 business days.	$25.00
Each Clinical response to a patient portal inquiry outside of an appointment or Medicare e-visit.	$15.00
Results already provided on the portal, printed and mailed outside an appointment	$15.00

Non-Service Fees (8/8/2023)	Innova Fee
Patient late cancellation fee (less than 24 hours notice/10 minutes late for appointment)	$25.00
No-show fee for missing a routine appointment	$50.00
No-Show of an Annual Wellness Visit	$100.00

*Some of the most commonly provided services at Innova	Innova Fee	CPT Code
*Established Patient Office Visit Level 3	$111.00	99213
*Established Patient Office Visit Level 4	$157.00	99214
*Injection in deep muscle or subcutis	$29.00	96372
*Medical Service provided on holiday eve, holiday or weekend	$28.00	99051
*Chronic Care Management (Medicare program)	$61.00	99490
*Established Patient Preventive Care for Age 18 - 39 years old	$123.00	99395
*Established Patient Preventive Care for Age 40-64 years old	$134.00	99396
*In office Flu Swab	$17.00	87804
*Immunization injection administered	$29.00	90471
*Steroid (Injectable) Medication	$8.00	J0702
Treatment of used to clear a skin lesion of pus to start the healing process	$177.00	10060
Treatment of used to clear a skin lesion of pus to start the healing process	$306.00	10061
Procedure where a small round piece of tissue is sent to the lab for biopsy	$180.00	11104
Skin tag removal of 1 lesion	$128.00	11200
Skin tag removal of more than 1 lesion	$27.00	11201
Shave removal of skin lesion on midsection less than 0.5 cm	$145.00	11300
Shave removal of skin lesion on midsection 0.6 cm to 1.0 cm	$174.00	11301
Shave removal of skin lesion on midsection 1.0 to 1.2 cm	$197.00	11302
Shaving of epidermal or dermal lesion, single lesion, scalp, neck, hands, feet, genitalia	$153.00	11305
Shave removal of a single lesion, scalp, neck, hands, feet, genitalia	$175.00	11306
Shave removal of a single lesion, face, ears, eyelids, nose, lips less than 0.5 cm	$166.00	11310
Shave removal of a single lesion, face, ears, eyelids, nose, lips 0.6 cm to 1 cm	$196.00	11311
Shave removal of a single lesion, face, ears, eyelids, nose, lips 1.0 cm to 2.0 cm	$223.00	11312
Excision of benign (normal) lesion including margins 0.6 cm to 1 cm	$223.00	11401
Nailbed removal	$164.00	11730
Removal of Implanted Device	$191.00	11982
Wound or cut greater or equal to 2 cm	$134.00	12001
Simple repair of superficial wounds of scalp, neck, axillae, external genitalia, trunk and/or extremities (including hands and feet)	$162.00	12002
Other Repair (Closure) Procedures on the Integumentary System	$99.00	15851
Removal of first lesion	$96.00	17000
Removal of 2 to 14 skin lesions (1 additional unit for each)	$10.00	17003
Removal of 15 or more skin lesions	$238.00	17004
Removal of skin lesions	$485.00	17106
Removal of 1 to 14 skin lesions	$160.00	17110
Destruction (laser surgery, electrosurgery, cryosurgery, chemosurgery, surgical curettement), of benign lesions other than skin tags	$187.00	17111
Chemical Cauterization of Skin	$127.00	17250
Cryo (freezing) treatment of skin	$76.00	17340
Small joint or bursa injection	$73.00	20600
Intermediate joint or bursa injection	$79.00	20605
Marge joint or bursa injection	$93.00	20610
Ablation, soft tissue of inferior turbinates, unilateral or bilateral, any method	$398.00	30802
Incision Procedures on the Vulva, Perineum and Introitus	$215.00	56405
Nerve Block Injection	$109.00	64405
Removal of unspecified object from eye	$70.00	65205
Removal of unspecified object from ear	$114.00	69200
Removal of impacted ear wax	$21.00	69209
Ear Cleaning	$69.00	69210
Imaging Exam	$43.00	76000
Ultrasound of abdomen complete including kidneys	$114.00	76770
Ultrasound of tendon or a muscle	$59.00	76882
Urine Drug Screening	$12.00	80305
In office urinalysis	$3.00	81002
In office urine pregnancy test	$3.00	81025
In office blood sugar test	$3.00	82962
Skin injection to test for tuberculosis	$6.00	86580
In office blood test for Mono	$12.00	87449
COVID-19 infectious agent antigen detection by immunoassay (quick test)	$36.00	87426
COVID-19/Flu-A/Flu-B infectious agent antigen detection by immunoassay (quick test)	$39.00	87428
Pediatric injection administered (given)	$29.00	90460
Additional pediatric injection administered	$20.00	90461
Additional Immunization injections administered	$22.00	90472
Menactra Vaccine	$167.00	90619
Hepatitis A vaccine injection for pediatric and adolescent	$38.00	90633
Hepatitis A and B Vaccine Adult	$127.00	90636
HIB Vaccine	$13.00	90648
Gardasil or HPV vaccine for ages 9 to 26	$161.00	90649
Gardasil Vaccine	$288.00	90651
High Dose Flu Vaccine for patients over 65 years old	$84.00	90662
Pneumonia Vaccine in vial	$227.00	90670
Pneumonia vaccine injection, 20 valent	$299.00	90677
Rotavirus vaccine	$96.00	90680
Dtap vaccine for ages 6 and younger	$29.00	90700
MMR Vaccine Injection	$93.00	90707
IPV Vaccine Injection	$43.00	90713
Tetanus and Whooping Cough Vaccine Injection	$39.00	90715
Chickenpox Vaccine Injection	$175.00	90716
Pediarix Vaccine Injection	$98.00	90723
Pneumonia Vaccine Injection	$118.00	90732
Menactra Vaccine Injection	$158.00	90734
Hepatitis B Pediatric Dose or Adult Dose	$28.00	90744
Hepatitis B Vaccine for Adult Injection	$67.00	90746
Shingles Vaccine Injection	$198.00	90750
Diabetic retinal screening	$44.00	92250
Complete EKG	$17.00	93000
EKG recorded and reviewed	$229.00	93268
Ambulatory Blood Pressure Monitoring	$53.00	93784
Cerebrovascular Arterial Ultrasound	$319.00	93890
Limited bilateral noninvasive physiologic studies of upper or lower extremity arteries	$98.00	93922
Complete bilateral noninvasive physiologic studies of extremity arteries, 3 or more levels	$152.00	93923
Noninvasive physiologic studies of lower extremity arteries	$188.00	93924
Evaluation of arterial inflow and venous outflow of abdomen and/or pelvic organs	$319.00	93975
Lower extremity ultrasound with doppler	$140.00	93979
In office test used to assess how well your lungs work to diagnosis asthma and COPD	$31.00	94010
Nebulizer treatment in office	$13.00	94640
Pulse Oxygen	$4.00	94760
Immunotherapy Injection	$13.00	95117
Immunotherapy Observation	$162.00	95180
Blood Glucose Monitoring	$162.00	95250
Blood Glucose Monitoring	$68.00	95249
Glucose monitor for continuous	$42.00	95251
Brief emotional or behavioral assessment	$8.00	96127
IV initial	$48.00	96360
IV add on	$19.00	96361
Injection	$28.00	96373
After hours call/consult after 10PM	$28.00	99050
Screening Vision Test	$4.00	99173
New Patient Office Visit Level 3	$151.00	99203
New Patient Office Visit Level 4	$225.00	99204
New patient office visit level 5	$297.00	99205
Established Patient Office Visit Level 1	$34.00	99211
Established Patient Office Visit Level 5	$220.00	99215
New Patient Preventive Care for Age 1-4 years old	$158.00	99382
New Patient Preventive Care for Age 5-11 years old	$164.00	99383
New Patient Preventive Care for Age 12-17 years old	$186.00	99384
New Patient Preventive Care for Age 18 -39 years old	$180.00	99385
New Patient Preventive Care for Age 40 - 64 years old	$165.00	99386
Established Patient Preventive Care for less than 1 year old	$111.00	99391
Established Patient Preventive Care for Age 1-4 years old	$119.00	99392
Established Patient Preventive Care for Age 5-11 years old	$119.00	99393
Established Patient Preventive Care for Age 12-17 years old	$130.00	99394
Established Patient Preventive Care for Age 65 and over	$151.00	99397
Smoking and tobacco use counseling to the patient for 3-10 minutes	$21.00	99406
E-visit 5-10 minutes via portal	$15.00	99421
E-visit 11-20 minutes via portal	$30.00	99422
E-visit 21+ minutes via portal	$50.00	99423
CCM (Chronic Care Management) staff time additional 20 minutes	$64.00	99439
Provider Phone Evaluation	$98.00	99443
Providing care planning to individuals with cognitive impairment	$355.00	99483
First 60 minutes of non-face-to-face care by clinical staff for complex chonic care	$127.00	99487
Additional 30 minutes of non-face-to-face care by clinical staff for complex chronic care	$67.00	99489
Chronic Care (Medicare Program)	$65.00	99490
Chronic Care Management (Medicare program) Provider Call	$91.00	99491
Transition of Care Management Communication within 14 days of discharge	$274.00	99495
Transition of Care Management Communication within 7 days of discharge	$371.00	99496
Advanced Care Plan	$119.00	99497
Administration of Flu Vaccine	$29.00	G0008
Administration of Pneumonia Vaccine	$29.00	G0009
Administration of Hepatitis B Vaccine	$29.00	G0010
Diabetes self-management training services, group session (2 or more), per 30 minutes	$25.00	G0109
Physician service required to document the need for a power mobility device	$15.00	G0372
Initial Preventive Examination; face-to-face visit, new CMS patient during first 12mths	$231.00	G0402
EKG at the Welcome to Medicare Preventive Visit	$17.00	G0403
Annual Wellness Visit Initial Visit	$231.00	G0438
Annual Wellness Visit Visit	$180.00	G0439
Screening for alcohol misuse and brief behavioral counseling	$28.00	G0442
Screening for alcohol misuse and brief behavioral counseling	$42.00	G0443
Annual depression screening	$28.00	G0444
Personally performing CCM (Chronic Care Management) care planning	$64.00	G0506
Remote image submit by pt	$19.00	G2010
Brief check in by md/qhp	$23.00	G2012
Visit occuring in Primary Care setting	$17.00	G2211
Antibiotic medication injection	$1.00	J0696
Steroid (injectable) medication	$7.00	J0702
Osteoporosis treatment injection	$25.00	J0897
Steroid, anti-inflammatory (injectable) medication	$11.00	J1040
Testosterone medication injection	$1.00	J1071
Betamix Medication for injection	$1.00	J1100
Toradol medication injection- Nonsteroidal anti-inflammatory drug to treat pain	$1.00	J1885
Anti-nausea medication injection	$4.00	J2550
Vitamin B-12 Injection	$2.00	J3420
Saline solution for wound care cleaning	$3.00	J7030
CCM (Chronic Care Management) staff time additional 20 minutes	$47.00	99439
Diabetic Retinal Screening	$53.00	92250
Flublok Vaccine	$84.00	90673
COVID/RSV/FluA/FluB Four-plex PCR Test	$143	0241U

Labs	Innova Fee	CPT Code
Basic Metabolic Panel	$9.00	80048
General Health Panel	$31.00	80050
Electrolyte Panel	$7.00	80051
Comprehensive Metabolic Panel	$11.00	80053
Obstetric Panel	$45.00	80055
Lipid Panel	$14.00	80061
Hepatic Function Panel	$9.00	80076
Microalbumin-Quantitative	$6.00	82043
Assay of Vitamin D	$31.00	82306
Assay of CK (CPK)	$7.00	82550
Assay of Urine Creatinine	$6.00	82570
Vitamin B-12	$16.00	82607
Assay of Estradol	$29.00	82670
Assay of Ferritin	$14.00	82728
Assay Of GGT	$8.00	82977
Glycated Hemoglobin Test	$12.00	83036
Assay Of Insulin	$12.00	83525
Assay Of Iron	$7.00	83540
Lactate (Ld) (Ldh) Enzyme	$7.00	83615
Assay Of Magnesium	$7.00	83735
Assay Of Phosphorus	$5.00	84100
Assay Of Serum Potassium	$5.00	84132
Assay Of Progesterone	$22.00	84144
Assay Of PSA- Total	$19.00	84153
Assay Of Serum Sodium	$5.00	84295
Assay Of Free Thyroxine	$10.00	84439
Assay Thyroid Stim Hormone	$18.00	84443
Free Assay (Ft-3)	$18.00	84481
Assay Of Blood/Uric Acid	$5.00	84550
Complete Cbc W/Auto Diff Wbc	$8.00	85025

Building Trust, Building Health: Why Choose Innova Primary Care?